Qualifications Summary
- Experienced in making sustainability personal and compelling to a wide array of audiences.
- Able to generate fresh and creative concepts that are on strategy and effective.
- Skilled at creating integrated advertising campaigns including: TV, radio, print, outdoor, direct, guerilla and interactive.
- Successful at writing for a wide range of industries such as: healthcare, non-profit, food, beverages, automotive, finance and more.
- Talented at writing copy for websites and online campaigns.
Recognition
2008 | Green Effie
2008 | Saatchi Intergalactic Film Rocket Award
2006 | Gold Addy for Collateral
2004 | Featured in the Spring issue of CMYK Magazine
Relevant Experience
Senior Sustainability Copywriter Jan 2008 – Jan 2009
Saatchi & Saatchi S
Clients: Walmart, Proctor & Gamble, Green Giant, NBC Universal, Wellpoint Health Insurance
Freelance Copywriter June 2006 – Dec 2007
CDMi Connect, Deutsch Inc. New York, Draft/FCB New York
Clients: Pfizer Inc. (Viagra), Genentech (Rituxan), Novartis Pharmaceuticals (Zelnorm, Prevacid), Kraft Foods Inc., Qwest
Copywriter Jan 2003 – May 2006
Swirl Integrated Marketing
Clients: Panda Express, eBay Motors, PayPal, Quicken, SF Giants, Crystal Geyser, Lexar, Bella Pictures, Bay Club, Heald College
Old Bridge Cellars Winery, Trumer Pils, California Academy of Sciences
Copywriter Jan 2003 – May 2006
Taproot
Clients: Point Reyes National Seashore Association, Community United Against Violence, Coastside Family Medical Center
Account Manager Feb 2001 – Jan 2003
JWT Specialized Communication
Clients: Tenet Healthcare, Microsoft, Starbucks, AT&T Wireless
Creative Assistant July 1999 – Feb 2001
Rubin Postaer & Associates
Clients: Honda, Acura
Education
The Bookshop (concepting school) 2001 – 2003
Bachelor of Arts in Communication Studies from University of California at Los Angeles 1995 – 1999
University of Stirling, Scotland (UC Education Abroad Program) 1997 – 1998
Additional Skills and Interests
- Four-time marathon runner
- Songwriter and guitarist
- Accomplished rapper and poet